.hero {
    position: relative;
    min-height: 700px;
    display: flex;
    flex-direction: column;
    align-items: center;
    justify-content: flex-end;
    padding: 72px 24px 120px;
    overflow: hidden;
    background: #000;
}

.hero__bg {
    position: absolute;
    inset: 0;
    z-index: 0;
}

.hero__bg-img {
    width: 100%;
    height: 100%;
    object-fit: cover;
    mix-blend-mode: luminosity;
    opacity: 0.3;
}

.hero__character {
    position: absolute;
    top: 0;
    left: 50%;
    transform: translateX(-50%);
    width: 726px;
    max-width: 90%;
    z-index: 1;
}

.hero__character-img {
    width: 100%;
    mask-image: linear-gradient(to bottom, black 35%, transparent 70%);
    -webkit-mask-image: linear-gradient(to bottom, black 35%, transparent 70%);
}

.hero__content {
    position: relative;
    z-index: 2;
    text-align: center;
    max-width: 900px;
}

.hero__title {
    font-family: 'Helvetica Neue', sans-serif;
    font-weight: 700;
    font-size: 74px;
    line-height: 92px;
    color: #fff;
    text-transform: uppercase;
    margin-bottom: 16px;
}

.hero__subtitle {
    font-family: 'Montserrat', sans-serif;
    font-weight: 500;
    font-size: 16px;
    color: rgba(255, 255, 255, 0.6);
    max-width: 708px;
    margin: 0 auto 40px;
    line-height: 1.6;
}

.hero__btn {
    display: inline-block;
    background: #fe0900;
    color: #fff;
    font-family: 'Helvetica Neue', sans-serif;
    font-weight: 700;
    font-size: 18px;
    padding: 16px 48px;
    border-radius: 1000px;
    transition: opacity 0.3s ease;
}

.hero__btn:hover {
    opacity: 0.9;
}